What Drove Me to Start RESIST AGE

My Brand Story

The journey of my brand began with watching the love of my life, Sloan, fight cancer for two years. Her battle showed immense courage, strength, determination, and resilience. She faced every challenge head-on, embodying the true essence of a hero. Sloan’s unwavering spirit and the lessons I learned from her inspired me to create a brand that reflects these qualities. Even though we could not win the fight against cancer, her desire to live and my love for her drove me to find ways to help others "Resist Age." My brand is a tribute to Sloan’s legacy, embodying the elements of life she so bravely demonstrated.

 My brand’s message is about the relentless pursuit of solutions, even in the face of inevitable defeat. Doing nothing guarantees loss, but striving to overcome challenges, no matter how daunting, is the only real choice. This journey requires courage, strength, determination, and resilience. My brand embodies these qualities, encouraging our customers to never give up and to continually seek ways to improve their lives and well-being through products and services.

 My Brand Purpose

 “To empower individuals to embrace their natural beauty and resilience through high-quality, organic skincare solutions that promote self-care and well-being, inspired by the courage and strength of those who have faced life’s toughest battles.”

My Brand Vision

 “To become a leading provider of holistic, organic, and sustainable wellness solutions that empower individuals to resist the effects of aging. Starting with skincare, we aim to expand into innovative health products and therapies, such as joint health supplements, red light therapy, and mental wellness aids. My commitment to this comprehensive approach is to remain vigilant about, vegan, natural ingredients, and eco-friendly packaging. My vision is to scale our business to positively change more lives, promoting self-care, resilience, and mental well-being in the face of life’s challenges.”

 My Brand Mission

“To lead in providing, organic, and sustainable wellness solutions that empower individuals to resist aging. Starting with skincare, we will expand into health products and therapies, maintaining our commitment to vegan, natural ingredients, and eco-friendly packaging. My mission is to scale our impact, promoting self-care, resilience, and mental well-being.”

 My Brands Core Values

  • Holistic Health: I believe in nurturing the whole person—skin, body, and mind—with quality products that truly work.
  • Empowerment: I like to empower individuals to take control of their health and well-being, promoting natural and sustainable solutions.
  • Collaboration: I value the power of working together to solve life’s toughest challenges, fostering a community of support and innovation.
  • Integrity:  I am committed to providing honest, effective alternatives to pharmaceutical drugs, prioritizing the health and safety of our customers.
  • Sustainability: I am dedicated to using vegan, natural ingredients, and eco-friendly packaging to protect our planet for future generations.
  • Resilience: Inspired by the strength and courage of those who face life’s battles, I strive to build resilience in our community through our products and mission.

 

What Makes us Different

Holistic Approach: Unlike many brands that focus solely on skincare, Resist Age offers a comprehensive approach to wellness, addressing skin, body, and mind. This holistic philosophy sets my company apart by promoting overall well-being. Under the approach I aim to help people find other solutions than pharmaceuticals to solve their aches and pains and skin care needs.

  • Organic and Vegan Commitment: My dedication to using only organic, vegan, and natural ingredients ensures that your products are safe, ethical, and environmentally friendly. This commitment appeals to health-conscious and eco-conscious consumers.
  • Sustainable Packaging: I use, when possible, eco-friendly packaging materials. This not only reduces environmental impact but also resonates with my consumers who prioritize sustainability.
  • Innovative Health Solutions: My plans are to expand beyond skincare into innovative health products like, joint care health supplements, red light therapy, mental wellness aids, send many other products that might help people feel younger and resist the aging process as much as possible. This forward-thinking approach shows my brand’s dedication to comprehensive health solutions.
  • Empowerment and Resilience: My brand is inspired by real-life stories of courage and resilience, that I saw in Sloan’s battle. She never gave up until the end.
  • Community and Collaboration:  I intend to build a community around resist aging because it is a process and it is something that I feel is important in the community and not only where I live but all around the world and we all are going to move forward some day, but I don’t believe in feeling my age or acting my age, I never have.
  • Quality Is Key:   My products will always be of the best quality because that I like to do it right the first time rather than keep trying to do it right, at the end of the day I usually end up on the most qualified product anyway so why not start there?
  • I will Continue to provide educational materials and even case studies in my blogs, I also will include in my blogs healthy recipes that people can share with each other on my site.

 
 

My Brand Personality

 

·       Courageous: My brand takes bold steps to innovate and improve the skincare industry standards head on, just as Sloan faced her challenges head-on.

·       Strong: The strength of my products and quality will allow me to deliver effective results, mirroring the physical and mental strength Sloan demonstrated.

·       Determined: My unwavering commitment to quality and customer satisfaction, reflecting Sloan’s determination to find the best care.

·       Resilient: My brand’s ability to adapt and overcome challenges, ensuring consistent and reliable products is a part of who I am.

·       Problem-Solving: My innovative approach to Resist Age, will become a staple of providing solutions that address both Preventive and Post-Repair Needs.